Online toxic masculinity: parent and staff factsheets

Download and share our factsheets. There's a version for school staff, and for parents/carers. Both versions cover:

• What is meant by terms such as the 'manosphere' and 'incel' culture
• Where misogynistic content is usually spread by influencers
• The effect this content can have on children and young people
• Steps they can take to reduce the impact of online toxic masculinity on children/pupils

Share these factsheets however you think is best – whether that's by email, printing copies to hand out, or putting it on your school website. We just ask that you keep our logo on it, so it's clear that it was produced by The Key Safeguarding.

Sharing this in a newsletter or emailing it to parents/carers?

Use this text to introduce it:

"You might have heard about the rise of online toxic masculinity and of misogynistic content shared by social media influencers like Andrew Tate. We know that children are reading messages and posts about violence towards women, and that the views shared by these influencers can be dangerous for both boys and girls. Read this factsheet so you're prepared and able to talk to your child about misogyny and 'the manosphere'."

Sharing it with staff during a meeting?

You could set aside some time in the meeting to discuss the factsheet as a team. Ask staff about their experiences in dealing with online toxic masculinity and misogyny in school, and how they can respond to it.